About the Business

The Extreme Sports Company was founded by Al Gosling in 1995 and is a pioneering brand management and licensing company that owns the Extreme brand, one of the world's most unique sports lifestyle brands. We started The Extreme Sports Channel which delivers our brand authenticity, credibility and massive exposure 24/7 across the 62countries and 48 million homes it broadcasts into. From this foundation we are developing a portfolio of long term strategic licensing partnerships with the right market leading companies across a number of categories in the consumer products and service sectors including Extreme Hotels, Destinations, Experiences, Mobile, Drinks, Apparel, Footwear, Personal Care, Automotive and Electronics.

The Vision and Mission

Our vision is to inspire our consumers to explore and experience the sports and way of life that is the Extreme brand.

Our mission is to build Extreme into one of the world's leading sports life-style brands and we are making this happen by taking a more strategic and long term approach than most companies in the licensing sector. Through research we understand the size and scale of the Extreme Sports market and pinpoint gaps in our target categories. We then form long term partnerships with the right industry leading companies, develop powerful differentiated consumer propositions and then launch and support these offers through excellent central brand marketing integrated with world class creative services.

Extreme Hotels

Extreme Hotels is the only Action Sports focused hotel management company operating in the hotel industry today. Our vision is to Inspire our guests to go out, explore and experience the sports, the music, the fashion and the way of life that the Extreme brand represents. Our mission is to create and build the worlds leading experiential Extreme Sports inspired hotel chain. Our hotels are totally different from the standard 'me-too' hotel chains out there today and are targeted at the traveller looking for a great experience and a great hotel. Locations - we are focused on sports orientated beach, wind, wave, mountain and snow destinations around the world. Run by an incredible and very experienced management team from the Hotels industry and we have now signed agreements to launch 7 new Extreme Hotels across 5 countries over the next 36 months.

Please take a look at http://www.extreme-hotels.com for more information.

CONTACT: brandsupport@extremeinternational.com

EXTREME DESTINATIONS

Extreme Destinations operates long term strategic co brand partnerships with tourist boards, regional authorities and municipalities around the world that are looking to differentiate their region, destination or ski resort and drive awareness, increase visitor numbers and make their marketing more effective and their marketing budget go further. These pioneering licensing partnerships are activated by branding the destination and local extreme sports activities in and around the region with the Extreme brand and so positioning the destination as The Extreme Sports destination of choice in their country for participants and enthusiasts wanting to buy into the lifestyle. By doing this the region resonates more strongly with the visitors that are into Extreme Sports and gives themselves a credible and authentic stamp of legitimacy from association with our brand.

CONTACT: brandsupport@extremeinternational.com

EXTREME AUTOMOTIVE

Extreme Automotive is responsible for developing the Extreme brand in the car, motorcycle and driving experiences sectors. Our strategic vision is to partner with the right companies via long term strategic partnerships and deliver distinctive, differentiated automotive products and drive sales by ensuring they appeal and connect with the many millions of people world wide who are who are passionate about Extreme Sports and the lifestyle.

CONTACT: brandsupport@extremeinternational.com

Extreme Drinks

Extreme Drinks is a unique drinks company with a TV channel driving its brands 24/7. Our drinks are functional, natural and offer an alternative to other mainstream sports and energy drinks out there. We work by forming long term strategic licensing partnerships with the right bottler distributors in each market that are looking to grow and fill a gap in their portfolio. We support these partnerships through innovative product and central brand marketing integrated with excellent creative services to help drive sales of our drinks. Each of our drinks performs a function that truly delivers and does something for our consumers, whether it's natural Energy, our sports drink that's designed for any one who does action sports or simply rehydration on the move, we've created a range of drinks for you that are functional and and fit with your different moments and requirements.

Please take a look at http://www.extremedrinks.com for more information.

CONTACT: brandsupport@extremeinternational.com

Extreme Parks

Extreme Parks is pioneering a new generation of Extreme sports-focused theme parks across the world. With the traditional theme parks model in decline, we are looking to deliver a completely new, revolutionary experience. We will combine all the adrenaline, fun and entertainment of a theme park with actual extreme sports rides that everyone can get involved in.

Anchored around the huge sports facilities of state of the art skate parks, double wave rides and even a skydiving wind tunnel; our visitors will be blown away by what's on offer. The experiential area will enable people of any age to come and see what it's like to ride a huge wave or base jump off a cliff, but without any risk to life or limb. A massive Extreme branded store will sell all the leading clothing brands with a wide choice of hardware and technical gear on tap. It doesn't matter if you're a beginner or a pro, our expert staff will be able to advise on the best gear.

The gaming area will be a computer gamers' heaven where all of the best games can be played on the most up to date hardware attached to massive flat screens, plus you'll be able to compete against a worldwide audience via broadband link ups. All of this will be overlooked by a great viewing platform, to allow spectators to enjoy the experience almost as much as the riders!

Click here for Opportunities

Website: www.exparks.com

CONTACT: brandsupport@extremeinternational.com

Extreme Entertainment

Extreme Entertainment is a fast moving, innovative, passionate global TV distribution company that provides broadcasters worldwide with entertaining, high quality and innovative content from a wide variety of genres. With established creative partnerships globally, Extreme Entertainment harnesses the best elements of the Producer/Distributor relationship in order to deliver great programming to all platforms including terrestrial, cable, satellite, broadband and mobile channels. We now offer an incredible catalogue of programming across a number of categories including Travel, Adventure, Lifestyle, Factual, Soccer, Science & Technology and, ofcourse, Sports. With a leading position in the global TV market, Extreme Entertainment attends all the major television and licensing shows and counts National Geographic, Discovery, Sony Pictures Entertainment, Channel 4, BBC, FOX, and of course the Extreme Sports Channel amongst its broadcast clients. 

CONTACT: brandsupport@extremeinternational.com

Extreme Element

Extreme Element is the UK's leading Extreme Sports experience provider. Our goal is to help open up extreme sports to as many people as possible by offering the best of extreme sports courses and experiences out there. We are looking to help break down the barriers to a world that can sometimes be tough to figure out how to get into or where the best places to start are - and if you're already doing it - to show you what else is on offer out there. The team at Extreme Element has been involved in the industry in various guises for the past 10 years. We currently have the widest network of accredited Extreme Sports centres across the UK, offering an unrivalled array of courses and experiences. All in all our core focus is to get more people actively experiencing and involved in the sports we love and to introduce at least a small Extreme Element into everybody's life.

Please take a look at http://www.exelement.com for more information.

CONTACT: brandsupport@extremeinternational.com

Extreme Events

The Extreme Events company is an events company specializing in the creation and production of innovative events across Music, Fashion and Extreme Sports.

Our mission is to create and run incredible events around the world which give you an EXPERIENCE you will never forget and can't find anywhere else.

CONTACT: brandsupport@extremeinternational.com

Extreme Apparel

 Extreme State is a distinctive fashion brand with a hard sports edge. Created to transcend boundaries between the sports and fashion and deliver you the best from both these worlds. With everything we do and deliver we want to remind you of those perfect moments. It might be that turn in deep fresh powder or that point in time at a gig which sends shivers down your spine, whatever it's called, it's that moment when you are in the right place at the right time and it all comes together to deliver that instant of sheer heart stopping experience. This is the Extreme State.

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Website: www.extremestate.com

CONTACT: brandsupport@extremeinternational.com

Extreme Mobile

Extreme Mobile's mission is to deliver a mobile network that has been designed for you, inspires you and that you connect with.

You know who you are. Extreme Mobile is a new mobile phone network that has been created and designed with you in mind. Cutting edge handsets, affordable calls, excellent text bundles, killer content and awesome offers across a range of areas will mean you'll have access to a network you actually connect with. Extreme Mobile aims to continually develop and evolve to ensure we keep in tune with what you want and we deliver.

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Website: www.extrememob.com

CONTACT: brandsupport@extremeinternational.com

Extreme Cred

Extreme Cred is our Pre pay card business. We aim to offer the best pre pay cards and service out there. The service is called UPFRONT, is available with Maestro and works like your pre pay Mobile phone top up card but you use it like a credit card. It's the awesome alternative to carrying cash, looks great in your wallet and gives you the power to keep your money safe. As it's not a credit card you don't have to be over 18 or have a bank account to get one, so literally anyone can! Because it's a pre pay card you have to pay UPFRONT before you can use it, and we are totally UPFRONT about all the charges and the way it works. The best bit is you get all the benefits of a normal credit card, like withdrawing your cash at any cash machine, buying stuff online, and ordering your concerts tickets over the phone. Our Extreme Cred card can be topped up online, at any Post Office, or at any shop that you see the yellow PayPoint sign.

P.S! Extremecred.com has a great conversion rate on traffic to sale and we pay a fee of between £2 and £5 per sale, so turn your traffic into cash...join our Extremecred.com affiliate network. It costs nothing and you get paid every month, we work this via an affiliate partner plan. If you would like to get involved please e-mail Ants on anthony.clements@affiliatewindow.com, call 0208 269 4846 or click here for more details

Website: www.extremecred.com

CONTACT: brandsupport@extremeinternational.com

Extreme Sports Channel

In 1998 Al had the idea to create and launch a TV channel dedicated to Extreme Sports. After a great deal of hard work putting it together we launched the Extreme Sports Channel in May 1999 across Europe. The channel has been massively successful and is now broadcasting across 60 countries, into millions of homes and in 14 languages. From the day we launched the Extreme Sports Channel people saw the sports, the travel and the fashion and the way of life and we have inspired millions of you to go out and try, explore and experience the sports and the way of life that is the Extreme brand. It's the credibility and the constant 24/7 exposure that the Extreme brand receives via the TV channel, which has inspired and enabled us to move into a number of relevant products and services that fit with our vision and deliver something new, different and innovative.

Website: www.extreme.com

CONTACT: brandsupport@extremeinternational.com